Your superpower is becoming more powerful by the day!

Story time for a second….

Around 6 months ago, a new member of staff started working at the checkout at my  local Co-Op. He stood out instant...

The Dog Groomers' 2026 Prep School

As we step into 2026 let me share 10 actionable tips that might just change the way you think about your dog grooming business in the next 12 months. 

5 in thi...

Over the years I’ve had countless pieces of well meaning advice with regards to my business. Some I’ve taken, others I haven’t. 

But one thing I’ve developed over time is a filter; my own internal co...

Why “Just a Facebook Page” Isn’t Enough for Your Dog Grooming Business in 2025

When I first entered the dog grooming industry back in 2009, the world looked very different.
No website.
No Google Busi...

When Did Disrespect Become the Norm?

When did chasing likes and shares become more important than building trust with our clients?

So many conversations in our industry forums are filled with real a...

Additional ways to make income in your Dog Grooming Business. 

✨ Why Adding More Services Isn’t Always the Answer 

People sometimes think I’m against teeth cleaning, against spa packages, against al...

I want to share something personal with you today:  my why.
The reason The Grooming Goddess Academy exists.

Back in 2016, I decided to have a bit of a push on educating my clients about coat care. I’d...