Brushing Up on Communication
How to Educate Dog Owners About Brushing, Matting, and Grooming Schedules in a Positive and Professional Way!
Join the FREE webinar
Pick a day & time to suit you!
Tuesday 7th Jan 2025 at 20:00 GMT
Sunday 12th Jan 2025 at 16:00 GMT
Wednesday 15th Jan 2025 at 20:00 GMT
Are you a dog groomer looking to improve your communication with clients?
Whether it’s explaining brushing techniques, discussing matting, educating them about coat change or maybe encouraging proper grooming schedules, effective, positive and professional communication is key.
If we want to build trust and establish ourselves as professionals in our clients’ eyes, if we want to transform our clients into the kind that respect us for the vital role we play in their dog’s welfare, then we need to make some tweaks to the way we communicate and educate our owners in 2025!
In this FREE webinar, You Will Learn...
How to educate dog owners about the importance of regular brushing and matting prevention without making them feel guilty or overwhelmed.
How to discuss grooming schedules that work for both the dog and the owner, while managing expectations.
Techniques for explaining matting issues such as puppy coat change & winter weather in a way that fosters understanding and encourages proactive care.
Proven communication strategies to maintain a professional and positive relationship with every client.
How to communicate on your social media about coat care in a positive & engaging way, without appearing lecturing.
Why attend?
As a dog groomer, you have a unique opportunity to educate dog owners and guide them in the right direction.
You deserve to take control of your business and serve clients who want to play on the same team as you, with regard to their dog’s welfare rather than constantly
battling you on their dog’s grooming regime.
However, it’s essential to approach these conversations with empathy and professionalism.
Hey, I'm Karen.
A professional dog groomer for 16 years, I realised one very important thing;
We don't have enough accessible support or training when it comes to the business side of things...
...how to market ourselves, talk to customers about their dogs, handle our finances and pricing, how to navigate motherhood and business, our hormones and business, how to set boundaries with our clients, even down to how to balance it all without feeling like we're constantly chasing our tails!
How many female dog groomers burn out in the first five years because it all becomes too much?
How much invested time and money is wasted, because our dreams have become a burden?
I want to clear everything off the table and help women reset! Either build or re-align their dog grooming businesses to be what they originally intended them to be.
Together we can help our industry raise it's game when it comes to being respected as a professional industry.
I burned out in 2016, sold my business (but in all honesty, I was nearing the stage that sale or no sale, I wanted out) and I took time away from grooming.
When I returned, a mum of two, I did things so differently.
I created professional boundaries, and kept my values of work/life balance and career enjoyment front and centre at all times.
And yes, I also charged professional prices and earned enough to be financially independent of my partner, should I want to be.
How many female dog groomers still can't say that? How many are working full time hours yet still couldn't afford financial independence if needed?
We are worth so much more, individually and as an industry.
Every mistake I ever made has now become a lesson.
Every time a customer treated me like a "bored housewife" in a shed, has now become motivation.
I'm on a mission to help every dog groomer reading this, who sometimes feels it's all "too much" to know you are not alone!
You can have the business you want, the money you want, and the balance you want.
You just have to be willing to start.
Karen x
This webinar will provide you with practical, actionable tips on how to communicate grooming care in a way that encourages cooperation and loyalty in
your clients.
Whether you're new to grooming or a seasoned pro, the strategies shared in this session will enhance your ability to communicate effectively, build trust, and elevate your grooming business.
